How Much Does Property Management Software Really Cost?

“We thought we’d never be able to get a Property Management Software for our lettings agency, that it would be too expensive for a family run, small business like ours.” “Are you sure that’s the price for 3,000 properties? That seems too cheap compared to our current provider who we’ve been with for years. Is something missing?” We’ve had some really interesting initial conversations with people who are responsible for property management in their business over the last couple of months, and one of the surprising things we’ve noticed is that across the board, people expect property management software to be expensive. togetha is not expensive; in fact, no other property management software on the market can compete with us when it comes the the breadth of functionality we offer, for the price that we offer it at. Yet the price of software was a recurring theme in our introductory conversations. In a world of increasing costs, software is one item that is generally technically cheaper to set up and manage than previously. But in property management, the costs in many cases look a lot like they did in the past. We asked ourselves the question:

Why do so many people think that property management software is, and even should be expensive?

We think we have the answer, but we’ll leave it up to you to be the judge of that. The short version when it comes to property management software is that software costs aren’t as expensive as they used to be for the businesses running them in terms of set up and maintenance. That’s why start-ups are able to build things and innovate quickly, and for a cheaper price, whereas established businesses are not always set up to be as agile, and their costs tend to be higher. You might have heard the anecdote that a modern cell phone has more computing power than the computer that guided Apollo 11 to the moon? Whilst there were obviously other factors in getting to the moon, the important thing to remember is that technology moves fast. Really fast. What was new, exclusive to the few, and expensive ten years ago, five years ago, and even three years ago, is like ancient news today in the world of technology.

Does no news really = good news?

The property rental landscape in the UK in terms of legislation and technical operations hasn’t undergone a significant change in decades (until very recently), and the ways of managing properties have stayed the same too, either relying on team members and thinking the time they spend on tasks that could be automated as “free”, or forking out huge amounts of money for software that may once have justified the price point, but now can be maintained for much cheaper. If you or your team are spending time each week on property management tasks that could be automated, you are losing money. Fact. That time could be spent focusing on building new business, providing excellent customer service, or revenue optimisation activities - things that you can’t automate. togetha saves you time and money in your property management business, and allows you to focus on business-critical tasks. Our average customer saves 20 hours per week on admin time on tasks that togetha automates, which is a whole lot of time to focus your or your team’s attention elsewhere in the business. Our pricing is transparent, we don’t tie you into a contract, and we offer a free trial so you can see exactly how much time and money you could save with us. In the days of dial-up internet, you’d have one device at home connected, the connection was slow (and noisy!), and you paid per minute/per unit. Now, many people have unlimited data, with seamless connectivity, literally anywhere in the world, in the palm of their hand, on their cell phone, for relatively little cost. And that’s the new normal. So the question now is, can your business survive and thrive in an always-on world with a humans-doing-tasks-that-could-be-automated approach to property management, or is it time for a change? Fancy a no-commitment demo to see what togetha can do for your business? Book here: